Google Analytics
Our Google Analytics Certified Partner certification will assure you the highest service and support quality that you know to expect from Ressac Media. Our solid experience with this tool is essential in your quest to understand your traffic. Measure your conversions and the engagement of your visitors to later better understand what they need.Definition of the Key Performance Indicators (KPI)
It is a waste to install a performance measurement tool on your site if you do not know what to measure. Before anything, our team will engage themselves in a dialog with you to better define what are your performance indicators which will be important for your buisiness and it's market. This step is crucial in the process to better understand your website traffic.
Installation and Configuration
Once the KPIs are identified, we will assist you in the integration of Google Analytics on your site. It's just a few simple steps! We will then take care of configuring the settings so that they reflect your website traffic as much as possible and configure them so that you will be able to understand and easily explain the results afterwards.
Advanced Tracking
Your site is made 100% out of Flash? No problem! Certain sites require special configuration of Google Analytics; which is the case for Flash and AJAX websites, which require more complex tracking. The flexibility of Google Analytics will know how to satisfy your advanced tracking needs.
Understanding your Reports
Once per month or on demand, the Ressac Media team will deliver a business intelligence report that will indicate the points to keep focus on to keep your previous month's traffic on your website, as well as personalized recommandations for modiciations to apply on your site to improve the user experience and centralize your visitors to the conversion process (contact, inquiry, online purchase).
Training and Support :
The team at Ressac Media has the expertise necessary on Google Analytics to offer you complete training services. We offer demonstrations of all the tool's utilities that we can present live directly in your offices.
- Be at ease with the Google Analytics interace, master all the different dashboards and quickly find all the information you need
- Learn how to reinvest the intelligence acquired from the data given from Google Analytics
- Learn how to optimize your communication channels, including your paid search campaigns
- Understand the importance of goal tracking and put them to action thanks to our demonstrations
Contact our experts: understand your traffic!
